Category Archive for: ‘Book Design, Book Promotion, Book Interior Design, Self Publishing’

Book Writing: Telling Stories

From time-to-time I receive emails from people who hear about me.. here is one I received today. Thank you David! From: David Dantes Subject: Telling stories I read your entry in Poynter's newsletter about telling stories and I CAN NOT agree more. I'm about to start selling my first book on becoming a better lawyer, probably as an ebook. It's 73,000 words. And I found that THE BEST WAY to write it was: "Here's a principle you need to learn to become better at this. "And here's the story of...

Book Design: Does my eBook Need to be Protected?

Do you have a Kindle? I've been told that the fate of the printed book might be in danger! I'm not sure I believe that, but, as a self publisher we need to be on top of the newest trends... and one of those trends is making our books available in eBook form to be read on the computer or other devices. Then the question arises, do I protect it with a password? And is that password buyer specific or book specific? Should I be concerned about thieft and multiple reproductions? My answer is only...

Photos scans for the interior of your book

I've written about this before... but it's such an important subject here it is again... I can't encourage you enough to contact a knowledgeable professional if you are planning on having one or hundreds of photo/illustration images on the inside of you book. There are so many "if's" involved and the wrong road could cost not only money but quality in the end product. Be sure that your images are scanned

Will Illustrations Done in Pencil Reproduce Well for Printing?

You need to be very careful when you scan pencil. That being said, it's used a lot. If your image is an outline, the line needs to be as solid as possible and in a 2B or softer pencil. If your illustration is a full out image shaded etc, when it's scanned you need to be sure that you don't loose any of the mid-tones or make the darker areas more solid than you wanted. Pencil has a 'shine' quality when scanned that you might have trouble with. Your illustrator should know how to draw to get...

BEA – Book Expo America 2008 in Los Angeles

Just spent the day at the Book Expo America show (BEA). It's big, covers two halls at the Los Angeles Convention Center. I'm glad I went. I ran into lots of interesting people and learned a lot about using this type of show to promote books. I spoke with several publishers and distributors about a book I've written, learned that many distributors also publish. The ones I spoke to, do expect the author to do their own public relations in the way of getting noticed etc. They also don't ask for a...

Book Promotions: Why use a 3D image to represent your book…and especially your ebook…

We are motivated by our senses. With book design sight is most pronounced. We have the cover image and title... our eyes read before and at the same time our mind clicks in to comprehend the connection. The 3D book image brings your book alive and into a space of reality. There are several different styles for the 3D cover. The spiral binding image:  usually used for a F**R-E=E ebook or just an booklet that you are offering. The spiral represents visually that the customer may need to bind...

Book Cover Design: BEA and How to Use it to Help you Research Interest for Your Book

I attended BEA with two intentions. First from the view of a Book Cover & Interior Designer and the second from the view of a new Author. I noticed myself falling back into the comfort of the first since this is known to me and the way I make a living. I found many interesting services for authors from printers to doll makers for children's books. I also came away with good information regarding what publishers are looking for to better inform my book design clients who use my services. I...

Book Design: Beginning Tips for How to Write Your Book…

You have an idea for a book. Now What? Let's explore what it takes to write a book. Keep in mind that there are many different ways to begin writing a book and there have been many books writen on the subject. So if my article hits home in even a little way... research what's out there for more information and start today... following your dream! Here are a few beginning tips to writing your book: 1. What are your strengths? Take your best strength and begin there and figure out how to get...

The Author-Entreprenuer

The current print on demand self publishing industry was built on vast numbers of hopeful people betting on the common dream of becoming a best-selling author; and some of the self publishing companies that fueled this notion skyrocketed from nowhere to being counted among the largest publishers on the planet. Ok, some of these authors were more grounded in reality, but there's little doubt a great many were fantasizing about grabbing the brass ring. A year ago, just about any self publishing...

Book Cover Design: Do You Know How To Find Out What's On Your Audience's Mind?

You've got the topic you really want to write about but not sure if its relevant or if there is even interest in what excites you. Go to the book store, see what other books have been written on it. Are any seeing the unique part you see? Now got to the newspaper and magazine stand. What's there that you can gather input from. Be sure you cover all bases where your topic is being talked about and take notes, buy the publication and subscribe to the emails.

Book Design: Printing; POD Printer; POD Publisher explained.

This post is a very generalized basic and brief explanation of the following services: Printer; POD Printer; and POD Publisher. Printer: Offset; traditional presses and processes; better pricing for large quantity print runs; greater diversity of inks / metalics / fluorescents, etc., wide paper selection, design embellishments like embossing, die-cuts, etc.; wider range of size or binding options; longer turn-around to finished book. POD Printer: digital; hi-end electronic machines; usually...

Amazon and Google … offer lots!

Seems that Amazon and Google offers authors so much now in the way of Marketing their books. Be sure to check out all their services. Especailly the reviewing of other books, and list making. Never know whats going to push your book over the top.

Technology Economy and Self Publishing… inching it's way to no longer being seen as "vanity" AND It's about time.

Many of you might not realize that I'm not only a graphic designer, self publishing and book/business consultant/coach. I am also a fine artist and publish books about my artwork and other artists. And many-a-time they are sneered at and labeled vanity books. I recently came across an article about how the publishing industry is changing... yes, still! This change seems to begin as the authors...

BOOK DESIGN: Photo Research: How to do it effectively and Why this is Important.

Most of my clients come to me with an image already picked out. This can be good and not so good. The good part is that they have given some thought to the look they want for their cover. The not so good part is that the image may be too literal, misses the mark or is of poor quality, to name a few. Sometimes this happens because the person...

Book Design and Writing: How to Research Your Subject Matter…

I know this sounds hard but think about it. -- Ask yourself why you are interested in this subject and where have you found your information to get you feeling this way. Magazines, TV, internet, social groups, book, newspapers, seminars. -- Gather all your notes from any of these

Tip: Does your Book Cover copy and visual flow?

Some book covers try to tell you every thing you’d ever want to know about what’s inside the book. You’ll see star bursts, triangles on the corners, boxed text, copy above the title, copy below the author’s name, there’s so much going on you don’t know what to look at let alone comprehend first. Then you turn the book over to the back-cover and it’s not much better. I suggest taking a second look at exactly what all that information is going to do. Ask if it is really...
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