Book Cover Design by Karrie RossONE-STOP BOOK DESIGN, MARKETING and CONSULTING for the SELF-PUBLISHING INDUSTRY |
Website Design and Site Maintenance Training
|
|
I believe a web presence is a must for any business that wants to be profitable in todays economy. A professional website makes you look good to your customers and is an important part of your brand. Your website has 7 seconds to make an impression. What are you doing to keep that magic alive and working for you? Is your website having a good hair day today? If not, contact me to see how it can look great everyday... |
We all know it's important to have a website. It's one of the best promotional tools available and a direct connection between you and your audience. Websites are the information vessel that brands you, your product, service or book in the publics' eyes.
Websites are your entry into today's business world.
• What is your current website telling your customers?
•
Is it telling them you are professional and an expert in all areas of your business?
•
Can you make changes whenever you want to it, keeping current with all events?
Your audience can sample the book before they buy, learn where you will be speaking, and even make a purchase from your website. And since you've written a book, you already have the main ingredient needed to build a successful website - great content.
Pre Set up Branding & Consulting
|
How to Position Your Website: Consulting = Not everyone needs this, but if you do, I wanted you to know I offer it. Open discussion Q&A on your branding, , who is your audience, what purpose you want the site to serve, what is your platform and how you want to position your book, product, or service on the internet. What your goals are and how best to achieve them through your web-presence. What is the best URL domain name for you if you don't already have one, sometimes there might be two! Adds consulting of $300 per hour charge to website price. |
I show you how to build your own website with easy-to-use step by step instructions...
Web Presence In A Box Includes:
Professional Training for Your Website Set up, Function and Design
The basic website training covers a total of 5 hours and three major steps in the website process. OR choose a 3 hour, two step package, see pricing below. Each step builds your knowledge and confidence, empowering you to take control of your site maintenance, updating and posting anytime you want, form any computer, no matter where you might be in the world!
Suggestion: The more you can do on your own in regards to buying your URL and set up of PayPal and your hosting accounts allows us more time in the "how to use" training or additonal information of your choice, this is NOT manditory, it just gives us more time for indepth how to operate WP in Step 2 or developing the webpresence, traffic etc. in Step 3.
Step
 This is all about the set up. |
1 1/2 hours = Set up of URL domain name, web hosting and installation of WordPress (WP) free software, (this training works best using godaddy.com, their system is easy. URLs are $10, hosting is $4.95 month. But if you already have hosting that will work too.), email forwarding and set up your PayPal account. These pieces help to make your website function the way you want it to. NOTE: Let me know if you are interested in learning how to use ftp to access the hosting root directory for your site, and post audio, or want other questions about creating a web presence that is not in your package, will be an additional consluting charge at $300 per hour. |
Training on how to build and maintain your website using the WordPress free software system of themes and plugins.
Step
 This is all about the operation and placing content. |
2 hours = Training: selection of WP theme, discussion of what you want on the banner, introduction to and basic run though for use and posting using WP software. I walk you step by step and go into detail regarding how to set up posts, allowing for comments or not, placing tags (keywords), what works best for your post title, and best selection of categories for the blog page and information pages for your brand positioning. I'll cover each of the most used software options explaining how to use it and why it's there. I'll show you how to add photos, and additional plugins for look and function. |
Samples of the themes I've used and recommend. The color, banner image, and background can all change.
Here are examples of author sites who have used the WebPresence In A Box services.
. 
.
NOTE: the template for the first three (Lapin, Prepare and Share, 82 Mystery use custom banners and the below three samples are the templates this training is based on. The Hanks Fitness sample is a special template and the banner seven images and side link bars are additional price. The color, banner image, and backgrounds are all changable to meet your desired look. If you want to use a different template let me know and we will discuss what is involved.
Step
 This is where we talk about getting noticed, sending traffic and gathering names for a mailing list. |
1 1/2 hours = This is all about the WebPresence....the concept of directing people to, around and through your site to your most important information and pages. How to create and set up the following: NOTE: Let me know if you are interested to use this time for anything else besides the above items, such as helping you set up accounts for the mailing list, auto-responders, article submission. Any time over the 1 1/2 hours falls into consluting charges at $300 per hour. |
Hidden Step
Behind the scenes creative that I do. |
• Banner: The site templates I use allow for a banner, this will be created using your book image, author photo or supplied photo. (Custom banner using more than two images in the banner and custom website design is also available at additonal pricing). • Tweek the theme for color preference. • Placement of your book in the side column linked to your buy page or a buy now button. • Wordpress Functions: upload plugins that add to the functions of WP software, making use easier. |
This training addresses not only the how to build a website but the what direction wide variety of how to's and training that you need to know to get your business up and running on the internet gaining presence.
WebPresence In A Box: $1,350
Or
Choose 3 hours, two of the Steps for: $985
Additional consulting at $300 per hour min. for the following:
1. choosing your brand direction
2. ftp access for uploading audio and image files to be accessed for website
3. set up of accounts for mailing list, articles, feeds, social media such as twitter, facebook etc.
4. indepth training on how and what to post for your site and audience
5. any time put into the training that goes over above alloted time is charged at this rate.
Also check out my consulting services page for more information.
Start your website today!
Here's my contact email or call me at 310-397-3408 Calif. time, M-F, 9-5pm
 |
Special Bonus with |
Publishing Tips Get Free Design & Marketing Tips and your 10 Free Quick Tips eBook by email... I detest spam and will never share or sell your contact information! |
|
"Why use a book designer in California when I live in Sweden? Because Karrie Ross is quicker, more professional and more creative than the designers down the street. I prize speed, forthrightness, and total professionality and you get that with Karrie. Her design for my latest book, brochure and website, is straightforward, selling and simple. It sets just the right tone for what I wanted to achieve. Karrie is effective and effecient, always helpful, aside from being a pleasure to work with. Karrie comes highly recommended from my outpost in Scandianvia and I look forward to working with her again."
John Steinberg, Sweden "As I try to write this Thank You letter, I am suddenly realizing that words alone are too weak to express how much I cherish your book cover design for ’82 Mystery. The book is very emotional, and you seemed to have captured all the emotions in your design – mystery, suspense, fear, melancholy, uplifting well-being, and many, many more too numerous to mention. It is as if you read the book! I can’t get over that! And I can’t imagine anyone not hiring you to design their covers. You did a better job than any major publisher ever could, and you were always accessible to answer questions and guide me every step of the way. This is to say nothing of your website design coaching. What can I say? If you can have the patience to guide a technically-challenged geek like me to set up a web site, anybody else should be easy! The more I learn about WordPress, the more invaluable I realize your coaching was. This will stay with me for a long, long time. |
