Press Releases are information you share to get others excited about your book.
The first eliment is your hook, put that in the first paragraph. This is the come-on copy why they need to read more.
In the second paragraph, state the benefits, what one will get from your information, what is the angle. If you have one, add a photo of your book cover designed, either on a separate sheet or within the text of your release.
Use the third paragraph to tell them a little about your credentials.
The last paragraph is where you might list a few questions or topics your book relates to in a news-worthy way. Your call to action and offer your time for an interview.
Be sure to end with your name and contact info. For more information or to set up an interview call: Your Name, phone: 1-000-000-0000 or email (insert your email address) and end it with # # #